Operated by a subsidiary named Shakespeare of Arkansas, Inc., the facility also served as a warehouse and distribution center for the company’s activities in the southern and western United States. The Wonderod quickly changed the face of the fishing tackle industry, making bamboo and steel rods virtually obsolescent. It also cemented the company’s reputation as a maker of high-quality fishing rods and, equally important, it demonstrated the immeasurable potential of fiberglass.
I’d put this rod in my car and leave it there with a reel and a couple of versatile lures. Then, as I passed any likely puddle or table drain, with half an hour shakespeare fishing to spare, I’d whip out my Travel Mate, and cast at come what may. I’m not quite sure why Shakespeare set out to make their travel rods so ridiculously cheap.
With practice or experience, you can cast a reasonable distance with this Ugly Stik rod, but that’s not what it’s all about. I’d just like to see the rods with a higher standard of hardware. The rods are fiberglass and the insert-free stainless steel line guides are quite robust. While this makes sense for a rod that is likely to attract significant transits bumps and scrapes, they could have upped the quality of componentry. They cast well, they handle battles well, and these rods are easy to put together and break down. A general-purpose fishing stick is deployed for a variety of applications.
Wherever you’re traveling by train, plane, automobile, bicycle or walking, this spinning rod is incredibly easy to carry and has the power and sensitivity to land a decent catch on lures or baits. There’s a very strong likelihood, if only speculative, that most anglers have owned a fishing tackle or fishing kit of some description with Shakespeare’s name on it. Sign up for the latest news, tips, and updates sent straight to your shakespeare fishing rods inbox from the Pure Fishing family of brands. I like a fishing manufacturer that keeps fishing tackle accessible to all, and Shakespeare has built its name on this principle. And competing against each other under the same corporate umbrella ensures the angling consumer is assured, at the very least, a modicum of genuine quality, not just marketing hype. Watch a man try to break an Ugly Stik fishing rod in the video below.
Shakespeare has made significant contributions in moving both freshwater fishing reels and saltwater baitcasting reels technology forward. Significant achievements include the invention of the backlash brake. Obviously, this was a critical progression for casting reels, and the technology proved a boon for Shakespeare and its market share. This rod is for any angler looking to tackle a BIG catch from land. You can cast heavy metal slices and poppers, as well as huge flesh baits and live baits.
This rod is for any angler looking to tackle BIG catches from land. Performance-wise, it certainly holds its own when compared to other more expensive fishing rods. Every angler needs a general-purpose fishing rod in their arsenal. For many anglers, the general-purpose rod is their only rod.
Shakespeare made several more level-winds and handed them out. The level-winds were an immediate hit, and that was all the market testing Shakespeare needed. He filed for a patent and quickly prepared himself for his new entrepreneurial career. And there’s no doubting that shakespeare fishing rods get you out on the water with quality and performance for less. Since the early 2000’s Shakespeare has been innovating rods and reels, amongst other terminal tackle items, with the Catch More Fish kits, to our best in class line of licensed kid’s products. Shakespeare certainly offers something for the whole family and all levels of experience whether you are just starting out or are a professional.
Some anglers are put off by the lowest of entry point pricing believing the quality simply can’t be there. Without going into the specific mission statement and marketing objectives of Shakespeare, they appear to be, for all intent and purpose, a name for the average angler and weekend dangler. While rated over 10kg, and indeed heavy, there are many brands that offer all the power without compromising action and sensitivity.