Tag: scenic

Models for Road Bikes in Schwinn’s extensive range include the Fastback, the Vantage, the Phocus, the Volare, and the Paramount Force. From entry-level designs, outfitted with baseline, yet durable features, to top-tier products that have the best technology the industry has to offer. Schwinn mountain cycles are entry-level bikes rigged to last and have fun… Continue reading Take a scenic autumn bike ride with Schwinn bikes for the whole family

For more than a century, the name Schwinn has represented a leader in the bicycle industry. The company began in 1895 when partners Ignaz Schwinn and Adolph Arnold founded their corporation Arnold, Schwinn & Company. Eventually, the market for adult bicycles grew smaller as cars became more affordable. Arnold sold his share of the company… Continue reading Take a scenic autumn bike ride with Schwinn bikes for the whole family

The company advertised heavily on television, and was an early sponsor of the children’s television program Captain Kangaroo. The Captain himself was enlisted to regularly hawk Schwinn-brand bicycles to the show’s audience, typically six years old and under. As these children matured, it was believed they would ask for schwinn bicycles from their parents. By… Continue reading Take a scenic autumn bike ride with Schwinn bikes for the whole family

The trial court that competition made necessary the challenged program; that it was justified by, and went no further than required by, competitive pressures, and that its net effect is to preserve, and not to damage, competition in the bicycle market. Application of the rule of reason here cannot be confined to intrabrand competition. When… Continue reading Take a scenic autumn bike ride with Schwinn bikes for the whole family

Interestingly, Schwinn’s 1970’s catalogs didn’t really differentiate the fillet-brazed CrMo models either. They were simply shown on the next catalog page, right before the Continental page. No separate catalog or distinct section for “lightweight touring and racing bicycles,” and no detailed discussion of the benefits of seamless CrMo tubing and fillet brazing. Schwinn’s catalog copy… Continue reading Take a scenic autumn bike ride with Schwinn bikes for the whole family